Grocery shopping habits continue to evolve, and independent grocers have a real opportunity to grow by staying ahead of what today’s value-focused shoppers want most. In a competitive industry shaped by rising costs and shifting consumer expectations, affordability, efficiency, and private label offerings have emerged as leading trends. Our licensing model is uniquely positioned to help Save A Lot Retail Partners deliver on all three.
The Rise of Private Label
Private label products have moved far beyond their generic beginnings. Today, they’re a core driver of shopper loyalty and retailer profitability. In 2024, U.S. private label sales hit a record $271 billion — a 3.9% increase over the previous year, outpacing the growth of national brands which rose just 1%.
This increase is driven by two key factors: quality and value. As shoppers look for ways to stretch their budgets, they’re turning to brands they trust to deliver consistent quality at a lower price. For independent grocers, private label is essential to remain competitive in the grocery industry.
How Save A Lot Makes It Simple
Save A Lot provides Retail Partners with access to more than 50 exclusive private-label brands that are nationally recognized for their quality and value. From pantry staples to frozen meals and fresh goods, our product portfolio is curated to meet everyday customer needs while supporting strong store margins.
This private label strategy gives Save A Lot Retail Partners a clear edge. Products are tested to ensure they meet or exceed national brand standards, and curated SKU assortments help simplify stocking and reduce operational complexity. Fewer items means better control, faster turns and easier inventory management, all of which drive efficiency at the store level.
Built for Affordability
Beyond private label, Save A Lot’s entire business model is centered around value. Our smaller store footprints (averaging around 15,000 square feet), centralized distribution and efficient merchandising approach result in lower overhead and better cost control. This lets Retail Partners pass savings along to their customers without sacrificing profit.
Consumers are increasingly looking for retailers that offer quality at a better price. Save A Lot Retail Partners are uniquely equipped to meet this demand and stand out as a reliable destination for affordable household essentials.
The Opportunity for Independent Grocers
In today’s grocery environment, flexibility and support make all the difference. Save A Lot Retail Partners have the independence to run their businesses their way, backed by proven systems, national buying power and access to award-winning products. For operators looking to grow or streamline their grocery stores, it’s an opportunity to align with a brand that’s built for efficiency and positioned for long-term relevance.
As private label popularity continues to rise and consumers seek greater value from their community stores, Save A Lot is helping local grocers lead the way.